Sales can make or break a startup. A great product is just the beginning—without a solid sales strategy, even the most innovative solutions struggle to reach their full potential. That’s why GigWay is searching for a dynamic Sales Manager (B2B) to help drive our growth and bring our vision to life. This role isn’t just another job—it’s an opportunity to shape the future of a tech-driven platform that connects talent with companies in need.

As a startup, we know that traditional hiring models don’t always fit the fast-paced world of entrepreneurship. That’s why this Sales Manager role comes with flexibility, no base salary at the start, but with the potential for equity and an eventual pathway to becoming our Chief Sales Officer and a Co-Founder/Partner. If you’re a driven sales professional ready to take on a challenge, this could be your breakthrough moment.

What Makes This Role Unique?

Unlike corporate sales roles, working with a startup means building from the ground up. Here are the key elements that define this position and what we’re looking for in our ideal candidate:

1. Develop and Execute a B2B Sales Strategy

GigWay is positioned at the intersection of talent and business, providing companies with skilled professionals while empowering freelancers to work on their own terms. Our new Sales Manager will need to create a compelling strategy to onboard businesses and ensure they see the value in using GigWay for their hiring and project needs.

• Best practice: Focus on niche markets first—tech startups, digital agencies, and growing companies that need skilled professionals but lack the traditional hiring structures.
• Example: Companies like Yoco and SweepSouth scaled their platforms by targeting specific industries before expanding. The same focused approach will work for GigWay.

2. Hands-on Sales and Business Development

In a startup, sales go beyond emails and calls—it’s about relationship-building. The Sales Manager will engage directly with businesses, understand their hiring needs, and offer tailored solutions through GigWay’s platform.

• Best practice: Leverage personal branding and thought leadership on LinkedIn and industry events to build trust.
• Example: Early-stage sales at Shopify involved networking at tech meetups and forming partnerships with agencies. This approach can be replicated by engaging with startup incubators and coworking spaces.

3. Lead and Build the Sales Team

While this role starts as an individual contributor position, the goal is to build and manage a team. The ideal candidate will recruit and mentor a salesforce that understands GigWay’s mission and can drive exponential growth.

• Best practice: Train sales reps not just on selling but on consultative problem-solving, making them trusted advisors rather than just order-takers.
• Example: HubSpot’s sales culture emphasises education-based selling—helping customers understand how a product benefits them rather than just pitching it. GigWay will adopt a similar strategy to build strong client relationships.

4. Create Repeatable and Scalable Sales Processes

To scale efficiently, we need systems in place. The Sales Manager will work on developing repeatable sales playbooks, CRM processes, and clear tracking mechanisms to measure success.

• Best practice: Use automation tools like HubSpot or Pipedrive to streamline outreach and follow-ups.
• Example: Startups like AirBnB and Slack focused on data-driven sales by tracking key conversion points, which allowed them to refine their approach as they grew.

5. Entrepreneurial Mindset and Resilience

Selling for a startup is different from selling for a well-known brand. It requires persistence, creativity, and adaptability. We need someone who isn’t afraid of rejection and can turn feedback into actionable improvements.

• Best practice: Develop multiple value propositions and test them to see what resonates with clients.
• Example: Paystack, an African fintech startup, faced skepticism in its early days but overcame it by directly addressing objections and showing value through case studies.

The Opportunity Ahead

This isn’t just a job—it’s a career-defining role. The Sales Manager will have the chance to shape GigWay’s sales operations and be part of a startup success story. With the right person leading sales, GigWay will become the go-to platform for businesses looking to hire top-tier freelancers in South Africa and beyond.

If you have a proven track record in B2B sales, a hunger for startup success, and the drive to scale a company from the ground up, we’d love to hear from you.

How to Apply

Interested in joining GigWay as our Sales Manager (B2B)? register on gigway and apply here.

Let’s build something incredible together!